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Traditional vs. Digital Media: What’s your Strategy?

By | January 25th, 2017|Categories: Digital Marketing, Latest Articles, News|

“The medium is the message” is a famous phrase introduced by Marshall McLuhan in 1964. In the same year, Olivetti unveiled to the public the first desktop [...]

Google Grant Ads for Nonprofits

By | August 4th, 2016|Categories: Digital Marketing, Google Adwords|Tags: , , , , |

If you're a nonprofit organisation, a Google Grant account is an opportunity not to be missed. Google will allocate 10,000 USD (the account works in dollars even [...]

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Setting Up Twitter Summary Cards in WordPress

By | July 22nd, 2016|Categories: Digital Marketing, Social Media|Tags: , |

There are lots of different types of Twitter cards out that allow you include images, videos, audio, and downloadable links. Setting up Twitter Summary Cards in WordPress [...]

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Why AdWords for Pharma and Healthcare Organisations?

By | July 5th, 2016|Categories: Digital Marketing, Google Adwords|

For many industries running Google Ads is often a no-brainer, but there are several considerations to be made before running an AdWords campaign when you’re in the Pharma [...]

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Why Explainer Videos Work

By | June 21st, 2016|Categories: Explainer Videos, Video|Tags: , , , |

Do you know the value of a bit?  Would you hazard a guess at the size of a byte?  Did you even know there was a difference? [...]

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The Power of Social Media and Non-Profits

By | May 20th, 2016|Categories: Digital Marketing|Tags: , |

Non-profits are on a mission and whether it is like World Vision who want to eliminate poverty in the world or WWF to stop the degradation of [...]

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